Partner Preferences: What characteristics do men and women desire in their partners?

However, a series of riddles awaits men to solve all these remarkable benefits. Identifying a woman with high reproductive value and parental skills is one of these problems. Men who fail to solve these problems have been replaced by men who have overcome these problems after the evolutionary process (Buss, 1998).
Male long-term spousal choices are paternity uncertainty and reproductive value problems. Women, like all other mammals conceiving from within the body, never doubt their motherhood. They know that all the children they give birth are 100 percent themselves. On the other hand, men can never be sure of their paternity. Men seek chastity and sexual loyalty in women they seek to engage in long-term relationships to resolve this suspicion of paternity (Buss and Schmitt, 1993).
Age is one of the criteria that men attach importance to long-term relationships. Unlike women, men desire their husbands to be younger than themselves (Buss, 2002); because the male's reproductive potential is not affected much by his age, but not for women. Fertility of women after a certain age is completely eliminated. Therefore, a man enters into a long-term relationship with women of any age, who have not yet lost their fertility. For example, men in the age group of 50 choose women around 34-35 to get married (Buunk, Dijkstra, Kenrick, and Warntjes, 2001).
The physical appearance, which is closely related to the age and fertility of women, is one of the clues that help men to make a correct decision in choosing a spouse. Physical appearance – as many studies have shown – has plenty of signs of a woman's health, fertility and reproductive value. Youthful tips include full lips, smooth skin, shiny hair; health-related clues include unscathed and clean skin, white teeth, symmetrical body (Buss, 2007).
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